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Insights & news.

Strategies, playbooks, and updates from the Mad of Marketing team.

BlogJuly 1, 2026

Instagram Marketing for Small Business: 2026 Guide

Instagram marketing for small business in 2026: why 78% discover products there, the power of Reels, and a proven 5-step plan to…

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BlogJune 30, 2026

Conversion Rate Optimization for Small Business (2026)

Conversion rate optimization for small business in 2026: why CRO returns 223% ROI, quick wins that lift conversions 20-35%, and a proven…

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BlogJune 29, 2026

Marketing Automation for Small Business: 2026 Guide

Marketing automation for small business in 2026: why it returns $5.44 per $1, what to automate first, and a proven 5-step setup…

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BlogJune 28, 2026

Digital Marketing ROI: Benchmarks & How to Measure It (2026)

Digital marketing ROI with 2026 benchmarks: email ~$36, SEO ~$22, paid ~$2 per $1 — plus the ROI, CAC and LTV formulas…

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BlogJune 26, 2026

Facebook Ads for Small Business: A Proven 2026 Guide

Facebook ads for small business in 2026: real CPL and conversion benchmarks, plus a proven 5-step setup to reach Meta’s 3.4 billion…

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BlogJune 25, 2026

SEO for Small Business: A Proven 2026 Guide

SEO for small business in 2026: why organic search drives 53% of traffic, the 5 steps to rank, and how to earn…

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BlogJune 24, 2026

Small Business Social Media Marketing: 2026 Playbook

Small business social media marketing in 2026: pick the right platforms, lead with short-form video, and measure leads not likes — a…

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BlogJune 23, 2026

Website Design for Small Business: A Proven 2026 Guide

Website design for small business in 2026: why speed and design decide conversions, plus the 5 essentials of a site that turns…

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BlogJune 22, 2026

Branding for Small Business: A Proven 2026 Guide

Branding for small business in 2026: why consistency lifts revenue ~23%, the building blocks of a brand, and a proven 5-step process…

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BlogJune 21, 2026

Lead Generation for Small Business: A Proven 2026 Playbook

Lead generation for small business in 2026: cost per lead by channel, why 5-minute response wins, and a proven system to capture…

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